Browsing by Author "Balta, Maria"
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Item The role of big data analytics in manufacturing agility and performance : moderation- mediation analysis of organizational creativity and of the involvement of customers as data analysts(2022-07) Awan, Usama; Bhatti, Sabeen Hussain; Shamim, Saqib; Khan, Zaheer; Akhtar, Pervaiz; Balta, Maria; University of Aberdeen.Business Management