Exploring Perceptions of Advertising Ethics : An Informant-Derived Approach
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Shabbir , H A , Maalouf , H , Griessmair , M , Colmekcioglu , N & Akhtar , P 2019 , ' Exploring Perceptions of Advertising Ethics : An Informant-Derived Approach ' , Journal of Business Ethics , vol. 159 , no. 3 , pp. 727-744 . https://doi.org/10.1007/s10551-018-3784-7
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