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dc.contributor.authorHofer, Katharina Maria
dc.contributor.authorKnight, Gary
dc.date.accessioned2021-01-04T11:33:01Z
dc.date.available2021-01-04T11:33:01Z
dc.date.issued2020-12-22
dc.identifier.citationHofer , K M & Knight , G 2020 , ' International services marketing : an integrative assessment of the literature 国际化服务行业市场营销 : 综合文献分析 ' , Service Industries Journal , pp. 1-25 . https://doi.org/10.1080/02642069.2020.1862091en
dc.identifier.issn0264-2069
dc.identifier.otherPURE: 184948777
dc.identifier.otherPURE UUID: 32376df2-b9fe-48e3-9c32-36d621a58371
dc.identifier.otherScopus: 85097963185
dc.identifier.urihttps://hdl.handle.net/2164/15581
dc.descriptionWe are tremendously grateful to Professor S. Tamer Cavusgil for his valuable support and guidance. We cordially thank the Editor Professor Levent Altinay and three anonymous reviewers for their constructive comments and feedback. We also thank Christian Sturmaier for providing assistance.en
dc.format.extent25
dc.language.isoeng
dc.relation.ispartofService Industries Journalen
dc.rightshttps://creativecommons.org/licenses/by/4.0/en
dc.subjectInternational servicesen
dc.subjectliterature assessmenten
dc.subjectresearch agendaen
dc.subjectservices marketingen
dc.subjectH Social Sciencesen
dc.subjectStrategy and Managementen
dc.subjectManagement of Technology and Innovationen
dc.subject.lccHen
dc.titleInternational services marketing : an integrative assessment of the literature 国际化服务行业市场营销 : 综合文献分析en
dc.typeJournal articleen
dc.contributor.institutionUniversity of Aberdeen.Business Managementen
dc.description.statusPeer revieweden
dc.description.versionPublisher PDFen
dc.identifier.doihttps://doi.org/10.1080/02642069.2020.1862091
dc.identifier.urlhttp://www.scopus.com/inward/record.url?scp=85097963185&partnerID=8YFLogxKen


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