Motivation for users’ knowledge sharing behavior in virtual brand communities : A psychological ownership perspective

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22/11/2022
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Jiang , Y , Liao , J , Chen , J , Hu , Y & Du , P 2022 , ' Motivation for users’ knowledge sharing behavior in virtual brand communities : A psychological ownership perspective ' , Asia Pacific Journal of Marketing and Logistics , vol. 34 , no. 10 , pp. 2165-2183 . https://doi.org/10.1108/APJML-06-2021-0436
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https://hdl.handle.net/2164/21436
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https://doi.org/10.1108/APJML-06-2021-0436
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