Lee, RichardKhan, HudaBellman, Steve2022-11-102022-11-102021-01-01Lee, R, Khan, H & Bellman, S 2021, 'Mere association of product image and travel destination', Annals of Tourism Research, vol. 86, 103062. https://doi.org/10.1016/j.annals.2020.1030620160-7383ORCID: /0000-0002-4962-9526/work/91892269https://hdl.handle.net/2164/19503145034179engOutside of REF 2029 publication periodDual-process theoryHalo effectMere association effectProduct advertisingTravel destination imageHB Economic TheoryDevelopmentTourism, Leisure and Hospitality ManagementHBMere association of product image and travel destinationJournal article10.1016/j.annals.2020.103062http://www.scopus.com/inward/record.url?scp=85096194117&partnerID=8YFLogxK86