Rather, Raouf AhmadRasul, TareqKhan, HudaKhan, Imran2023-11-202023-11-202024-01-01Rather, R A, Rasul, T, Khan, H & Khan, I 2024, 'Unveiling the dynamics between consumer brand engagement, experience, and relationship quality towards luxury hotel brands : Moderating investigation of brand reputation', International Journal of Hospitality Management, vol. 116, 103572. https://doi.org/10.1016/j.ijhm.2023.1035720278-4319RIS: urn:7ACFA9301E5761514CC4AF0CCC628D64ORCID: /0000-0002-4962-9526/work/147046029https://hdl.handle.net/2164/22219Funding This research did not receive any specific grant from funding agencies in the public, commercial, or not-for-profit sectors.13733375engCustomer brand engagementConsumer brand experienceService environmentBrand relationship qualityBrand reputationLuxury hotel brandsHD28 Management. Industrial ManagementHD28Unveiling the dynamics between consumer brand engagement, experience, and relationship quality towards luxury hotel brands : Moderating investigation of brand reputationJournal article10.1016/j.ijhm.2023.103572116