Value and engagement : what can clinical trials learn from techniques used in not-for-profit marketing?
Date
2022-12
Journal Title
Journal ISSN
Volume Title
Publisher
Citation
Mitchell, E J, Sprange, K, Treweek, S & Nixon, E 2022, 'Value and engagement : what can clinical trials learn from techniques used in not-for-profit marketing?', Trials, vol. 23, no. 1, 457. https://doi.org/10.1186/s13063-022-06417-3